Blog

May 8, 2012

Accepting TV as Video

OK, so in America consumers still prefer the TV screen for video, watching 98% of what they watch on traditional units...

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April 18, 2012

Social Media Explodes Across TV

The Accenture study written up below just confirms my gut that audiences are interacting with social media invites on...

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April 18, 2012

Mad Women and Getting to the Point

The other night I was listening to an interview with Jan Maas on NPR.  She is the author of Mad Women: The Other...

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April 16, 2012

Trust Transfers from Outbound to Inbound Arrow

From Nielsen no less comes the news from their latest poll that consumer trust in TV and print advertising has declined...

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April 12, 2012

Handicapping a media race

The DuMont TV Network, Insight Magazine, Bolt.com social media—all really great #3 media properties that are no...

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